Turn Your Google Profile Into a Lead-Generating Machine

Most flooring contractors have a Google Business Profile — but very few have one that actually brings in steady jobs. We optimize your GBP so you dominate the map pack and win more $5k+ epoxy and concrete coating projects.

Get Your Free Strategy Audit →

Why Google Business Profile Matters for Flooring Contractors

When a homeowner searches for “epoxy garage floor [your city]”, Google’s map pack is where they look first. If your competitors are there and you’re not, you’re handing them jobs that should be yours.

The Problem: An Outdated Profile Won’t Rank

Most contractors set up their GBP once and never touch it again. That means:

  • Wrong or incomplete categories
  • No service keywords added
  • Old or low-quality photos
  • Few (or no) reviews
  • No updates or posts to signal activity

Our Solution: A Profile That Ranks and Converts

We don’t just fill out your profile — we turn it into a true lead engine.

What Makes Our GBP Service Different

Flooring Industry Expertise: We know how homeowners search for epoxy floors, concrete coatings, and basement resurfacing jobs. We optimize around your industry-specific terms.

Conversion-Driven: A polished profile with photos, reviews, and updates builds instant trust. That means more calls, more form fills, and more booked jobs.

Ongoing Activity: Google rewards active profiles. We keep yours alive with regular posts, fresh photos, and engagement with reviews.

Our Process

  1. Free GBP Audit → We analyze your profile and show you exactly where you’re losing leads.
  2. Optimization & Setup → We fix categories, add services, rewrite descriptions, and clean up duplicates.
  3. Photo & Review Strategy → Showcase your best work and generate more 5-star reviews.
  4. Ongoing Growth → Weekly posts, updates, and performance tracking so you stay ahead.

Results You Can Expect

  • Appear in the top 3 map pack for epoxy flooring and coating searches in your city
  • Increase calls and quote requests directly from Google
  • Build homeowner trust with a profile that looks alive and professional
  • Track ROI with transparent reports showing calls, clicks, and leads

Ready to see how many jobs your profile is leaving on the table?

👉 Get Your Free GBP Audit Today

What's Included

✓ Full GBP setup, cleanup, and duplicate removal
✓ Keyword-optimized services and descriptions for epoxy & concrete jobs
✓ Photo & video strategy showcasing your best work
✓ Review generation system to boost trust and rankings
✓ Weekly post and update strategy to stay active in Google's eyes
✓ Call, click, and lead tracking directly from your profile

Frequently Asked Questions

How long does it take to see SEO results for epoxy contractors?

Most epoxy and concrete coating contractors see improved local search rankings within 30-60 days, with significant increases in qualified leads within 90 days. Full SEO results typically develop over 3-6 months as we build your online authority for searches like 'epoxy garage floor' and 'concrete resurfacing'.

What makes Floorplay different from other marketing agencies?

We exclusively serve epoxy, concrete surfacing, and basement resurfacing contractors. We understand your specialized industry, target keywords like 'epoxy garage floor [city]' and 'concrete resurfacing near me', and know exactly what motivates homeowners to invest in premium concrete coating services.

Do you work with contractors outside of epoxy and concrete services?

We specialize exclusively in epoxy flooring, concrete surfacing, and basement resurfacing contractors. We don't work with traditional flooring like LVP, tile, or carpet. Our expertise is in helping concrete coating specialists dominate their local markets.

Can you help my epoxy company rank for multiple cities?

Absolutely! We create location-specific pages optimized for 'epoxy garage floor [city]', 'concrete resurfacing [city]', and 'basement floor coating near me' searches across multiple cities in your service area.

Ready to Grow Your Business?

Book a free strategy call to discuss how we can help you dominate local searches and capture more $5k+ jobs.

Get Free Audit →
Floorplay

Floors are your craft. Getting you found is ours.

Copyright © 2025 Floorplay. All rights reserved.